justClick Blast - smart communications made easy

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Our simple interface handles the complexities of campaign creation, list management, and the delivery of HTML, text or rich media email messages. It also gives you access to real-time campaign tracking and analysis tools. So take our free trial and see for yourself!

justClick Blast makes it easy to publish to an RSS feed, or multiple feeds, by merging the technologies of email and RSS. You can create content and publish to both email and RSS using the same interface, giving you ultimate flexibility in publishing content. (What is RSS?).

RSS represents a useful service to a growing number of customers, prospects, and subscribers who want to be notified as soon as new information is available from your company. Examples of information suited for publication to RSS includes:

	News and press releases
	Daily Blog Entries
	Email newsletter content
	Job openings
	Events
	Regulatory or technical updates
	Much more

This new feature will allows businesses will have a more direct way of communicating with their customers on a more personal level, which leads to increased customer satisfaction and loyalty, and an increase in the bottom line.

what is RSS?
RSS ("Really Simple Syndication") technology allows internet users to "subscribe" to websites that provide RSS "feeds". The RSS feeds provide a list of content, a brief description, and a link to the webpage with the full article. For example, in addition to reading the news headlines via email, you can read the latest news through bookmarks in your web browser or through a RSS reader.

what are feeds?
Feeds allow you to deliver your message content via RSS. When you are composing a message, you have the option to send it via email, add to a "feed", or do both.

why should i have a feed?
By using RSS, you can repurpose (or "syndicate") your email content via a separate medium and give your audience another way to receive your message. As such, RSS is a great complement to your email marketing program.

Also, RSS goes through the web, thus ensuring seamless (and trackable) delivery to your subscribers.

Create a "feed", link and promote it on your site, and you're well on your way towards creating a new communication channel with your audience.

how do I read my RSS feed?
There are 3 ways that you can read your feed:

Use a piece of software called a Newsreader (or Aggregator) You can use these programs to "subscribe" to feeds. The software will scan the feeds that you have subscribed to and automatically let you know when the sites have updated. Example Newsreaders are FeedDemon (Windows), Bloglines (web-based), and NetNewsWire and Shrook (Mac OS X).
Add it to your personal portal site - such as MyYahoo or MyMSN. Copy your Feed URL and add it as new content to your portal.
View your feed through your web browser.

	non-profit organizations
	high volume users